An expert team for business consulting, market analysis and mystery shopping services

Plus was founded in 1993 to provide businesses with consulting, research and mystery shopping services.

Our team, with its deep combined expertise and its core values of transparency, correctness and responsibility, is at your side to support you through a range business needs:

  • Management and organizational consulting

  • Business restructuring

  • Drafting of business plans and application of strategic planning tools to achieve and maintain competitive advantages

  • Customer satisfaction analysis through mystery shopping research

Andrea Cascianelli


Founder and CEO of Plus, a first generation entrepreneur for 30 years and highly specialized in business management, marketing and sales.

Clarity, rational judgement and efficient decision making are among his strengths. Digitalization and internationalization, his imperatives.

Advisory Board

The Plus Advisory Board is a volunteer entity created to assist the company’s management with strategy and with operation of the business.
The board is composed of four professionals who have long distinguished themselves for their values and professional reputations and who support Plus, each with unique vision and expertise.

Rosita Tamagnini

Rosita Tamagnini

Co-founder of Plus and managing director of 99 Investimenti, over the last 25 years has served as market research manager and mystery shopping manager for leading retail, hospitality and entertainment companies.

Alessandro Cascianelli

Alessandro Cascianelli

Communication consultant, at the age of 23, has more than 5 years of experience in traditional media and many active projects in digital media. Passionate about innovation and digital culture, he loves to communicate and help people and companies to tell their entrepreneurial stories and their vision.

Paolo Carloni

Paolo Carloni

President and CEO of Nardi S.p.A., an historic business founded in 1895. With a degree from the prestigious Bocconi University, he has significant expertise with business strategy and planning and with management and financial oversight. He is a board member of several subsidiaries of venture capital firms.

Kirby Kaufman

Kirby Kaufman

Founder e strategist of Livefish, a digital marketing analysis and strategy consultancy helping clients in the USA, Italy and around the world to improve marketing strategies and business results for more than twenty years.

What’s Said About Us

I’ve known and worked with Andrea Cascianelli and PLUS for 25 years. Our collaboration has involved marketing services as well as  his direct organizational and managing support to our business. Professionalism and reliability are among the distinctive qualities that make him the ideal partner in times of normal management and even more so in difficult moments of economic and cultural changes and evolution. His resilience and equilibrium are essential for entrepreneurs who, like me, are always in pursuit of excellence.

Davide Cavalieri

General Manager Cavalieri Retail

I’ve known Andrea Cascianelli for more than 30 years and have long appreciated his reliability and professional skills along with his sensitive and generous character. Over the years his company, Plus, has displayed an ability to continuously adapt to an ever changing market, adhering always to the key values and principles that match his own.

Fabrizio Rasimelli

Presidente Sintesi srl e Avis Comunale

I’ve been working with Plus for years and with great satisfaction. Our collaboration has been focused on implementing business strategies that further my company’s mid to long term goals.
Plus CEO Andrea Cascinelli is extremely proactive and has always shown himself ready to address the needs of my company.

Francesco Pavolucci

General Manager Energo Logistic SpA

PLUS’ Numbers

Years of experience

Clients served

Project managed

Contact us for more information